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ARY Digital (Urdu: ARY ڈیجیٹل) is a Pakistani pay television network available in Pakistan, the Middle East, North America and Europe. The ARY Group of companies is a Dubai-based holding company founded by a Pakistani businessman, Abdul Razzak Yaqoob (ARY). The network is focused towards the Pakistani diaspora. The channel has an expanding network of channels, each with an independent focus.
The channel broadcasts on all major cable and satellite networks: linear television as well as streaming programs on YouTube. Special behind the scene clips are available on all YouTube, Instagram, Facebook, Twitter and TikTok platforms.
ARY Digital, formerly known as the Pakistani Channel, was launched in the United Kingdom in December 2000 to cater to the Pakistani community living in the region. It uses Samacom, an uplink provider based in the UAE, as the uplink teleport station. The channel started off with a format similar to PTV Prime and other South Asian channels where it provided slots for soap operas in general while presenting an hourly slot for news headlines. Although flaming political talk shows and dramas were the main priority when it came to programming, the network soon was hailed for its news coverage.
The network acquired a license to start broadcasting in Pakistan.
In 2002, the ARY Star Gold Quiz Show became the first live show to offer a prize of one kilogram of gold. For the period of its broadcast, participants won over 260 kilograms of gold. In 2005, the network obtained the rights to show Live 8 on its sister music channel, The Musik. The channel also held rights to the Who Wants to be a Millionaire franchise for Pakistan.
former logo (2000–2009)
On 18 October 2007 most of the ARY news team, covering former Prime Minister Benazir Bhutto’s arrival from exile, were killed by one of two explosions. Pictures of the victims were shown live on the news hour and prayers were observed. Bhutto was later escorted safely to an official government house.